Coming soon · Early access open
You built the feeling. Let the music fit.
Sound Conductor is a new way to find the music that belongs in your café, shop, restaurant or hotel — built on 25 years of music supervision, with a real person listening at the end.
Early members get in first.
What it does
Your sound, in three moves.
- 1
Listen
Start with music made for your kind of place.
- 2
Answer a few questions
About your customers and your day — not about music.
- 3
Get your sound
A direction that's yours, and a clear way to play it.
Why it's new
Most brands have visual guidelines. Almost none have thought seriously about sound.
Until now, getting it right meant hiring a music supervisor. Sound Conductor puts that craft into a tool any owner can use — without losing the person behind it.
What's different
Taste, not an algorithm.
A human ear
Every direction is reviewed personally by Ben before it is final.
A proven method
25 years of music supervision — film, the French Touch, the Rex Club, Mood Media — and 150+ brands programmed.
Made for your place
Your customers, the rhythm of your day, your city. Not a genre, not a mood board.
“I trust Ben’s taste completely.”Brands Ben has programmed for include
- Burberry
- L'Occitane
- McDonald's
- Jil Sander
Early access
What early members get.
First in
Access before the doors open to everyone.
A first direction for your venue
Reviewed personally by Ben.
New Soundscapes first
Fresh playlists for your kind of place, before anyone else.
A taste
Soundscapes
Playlists Ben curates for each kind of venue. Here are three. There are more waiting inside.
+ eight more for early members
Questions
Before you join
What is Sound Conductor?
A new tool that helps cafés, shops, restaurants, bars, salons, spas and hotels find the right background music for their space — and play it legally. It encodes the method of Ben Dumazot, a music supervisor with more than 25 years of experience who has programmed music for 150+ brands including Burberry, L'Occitane, McDonald's and Jil Sander.
When does it open?
We're opening in stages, early members first. Join the list and you'll hear from us before anyone else.
What does early access cost?
Nothing. Joining the list is free and doesn’t commit you to anything.
Can I play Spotify or Apple Music in my shop or café?
No. Personal Spotify and Apple Music subscriptions are for private listening only — their terms don't cover playing music to customers. A business needs a licensed business music service, or the right public-performance licences. In France that means SACEM and the SPRE fee, which still applies to "royalty-free" music.
How many songs does a shop or restaurant need?
A programme that plays all day, every day needs at least 300–400 tracks, with about 20% refreshed every month. That's the minimum for it never to feel repetitive — first to your staff, who hear it all day, and so to your customers.